BOB Salons

What is this magic ingredient called Olaplex?

Have you noticed your hair become dry, brittle and elastic since you began colouring, bleaching, perming or heat styling?

Now there’s an in-salon treatment that can totally fix this.

It’s called Olaplex

So What Is Olaplex?


Formulated by a team of California-based US Scientists, Olaplex maintains the health of your hair, even after it’s been highly processed.

Olaplex is the miracle revolution the hair industry has been waiting for. A single ingredient chemistry that not only stops chemical damage happening to hair but actually repairs it!

How Does Olaplex Work?

Olaplex is like nothing else out there, it’s a whole new molecule that works inside the hair strengthening and repairing the structure that has been compromised.

It seeks out any broken disulphate bonds and links them back together making your hair feel fuller, thicker, stronger and healthier.

When Would Olaplex Be Used In A Hair Salon?

Senior Hair Designer Jodie Blackman likes to use it as much as she can  ‘We recommend Olaplex to all our guests in the salon. It is especially important to use Olaplex in all colour services”

In darker and vibrant hair colours it helps to massively reduce fade and maintains your hair’s integrity

In lightening services, from balayage to full head bleaches, we are religious with Olaplex. We want all our guests to have beautiful healthy hair they can maintain at home and Olaplex allows just that.

In lamens terms? Because Olaplex gives the hair such strength, you’re able to colour it more often and go lighter and brighter without the fear of it snapping off. Integrity of the hair is so important to us and is the main priority when doing a colour service.

How Do You Use Olaplex At Home?

In cases of severely damaged hair we would recommend a series of stand alone Olaplex treatments in salon teamed with at home application of Olaplex No.3 until the hair is in good enough condition to colour.

Apply Olaplex No.3 to damp hair (it’s a pre shampoo treatment) and gently brush through with a tangle teezer. Bleached hair is super fragile when it’s wet so be careful.

For best results sleep with Olaplex No.3 in your hair and wash out in the morning with Olaplex’s No.4 Bond Maintenance Shampoo and No.5 Bond Maintenance Conditioner to give your entire hair wash routine a super nourishing overhaul.

Do it once a week to keep your hair health on point.

Finish with a few drops of the Olaplex No.7 Bonding Oil and your previously damaged hair will feel all sorts of soft and healthy. Lightweight, non-sticky and formulated to target dry, brittle hair, strengthening it against future damage, this might just be your hair’s new best friend. Oh, and did we mention it’s sulphate-free, vegan and protects against heat damage as well?


What Are The Benefits Of Olaplex?

  • Colour-treated hair is kept in optimum condition – it feels fuller, healthier and glossier.
  • It works on virgin hair as well. Undo heat and sun damage with a stand alone treatment and at home applications

Buy Olaplex from the salon or in our on line  BOB SHOP 

Ask your stylist about Olaplex on your next visit. The B.O.B Team x

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top